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Job resources for all students and graduates, including veterans and dependents

Build Your Personal Brand

 

 

 

Building your personal brand statement will give you the confidence to promote yourself to others.  A personal brand statement is a 10-30 second statement about who you are and your skills.   

 

  • Who are you?

  • Keep this professional 

  • List internship or educational experience

  • Show off past experience or transferrable skills

  • What benefits you are able to bring to an organization? 

  • What makes you stand out from others?  

  • Make a lasting impression by engaging those you speak with 

  • Here is an example:

 

Example of Personal Brand Statement

Hello, 

My name is Megan Smith. I recently graduated with a Bachelor of Science degree in Business Administration from National American University. While in school, I worked full time as a receptionist at Verifications, a human resource call center in my area. I enjoyed assisting everyone in the office and always went above and beyond to meet customer expectations. I gained great experience by helping clients resolve their complaints or directing them to the person who could assist them. I also tutored students at NAU in the Business Statistics class. I really enjoyed statistics and learning all of the functions of operating a business. I am a hard worker with great customer service skills. I  am well educated and have the ability to communicate effectively with people. With my qualifications and background, I feel I would be a great fit for your company! 

Respectfully,

Megan Smith

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